Bleach: The 3rd Phantom preview at Siliconera.

"A strategy RPG based on Bleach? That’s the exactly what the next Sega X Bleach project is. I gave Bleach: The Third Phantom a spin and the demo level gave me control over Ichigo, Rukia and Toshiro. I scanned the battlefield and notice I was woefully out numbered by the alien-like creatures on the map. Numbers didn’t mean much though because a three man team of Soul Reapers made quick work of the enemies."

Full Source: Siliconera